By Need – Digital EQ
Test Digital Touchpoints for Deeper Consumer Insights
Drive Online Conversions by leveraging Emotion Insights
Emotion Insights for Digital Touchpoints
Website | Mobile | Chatbot | Social Channels
Digital Experience Insights
Measure Customers' Subconscious Experience on various Digital Channels
- Test CX using Emotion and Attention metrics
- Map Online Buyer Journey
- Compare engagement levels of digital channels
- Benchmark test results
Path to Purchase Insights
Analyze your Customer’s Path to Purchase on Digital Channels
- Measure emotion, attention and noticeability for each journey and page
- Identify points of friction
- Visualize conversion funnels for various TGs
Path to Purchase Insights
Analyze your Customer’s Path to Purchase on Digital Channels
- Measure emotion, attention and noticeability for each journey and page
- Identify points of friction
- Visualize conversion funnels for various TGs
Product Interaction Insights
Understand how your audience is interacting with your product and measure communication efficacy
- Measure noticeability of product elements like image, tagline, logo, price and CTA
- A/B test product info and ads
- Measure emotion and attention levels
Digital EQ Benefits
Increased Online Sales and Conversions
Engagement Metrics to Optimize CX
Meaningful Digital Customer Experiences
Marketing Spend Optimization
Increased Online Sales and Conversions
Engagement Metrics to Optimize CX
Meaningful Digital Customer Experiences
Marketing Spend Optimization
0
%
INCREASE IN CONVERSION RATE
0
%
SAVING IN CUSTOMER ACQUISITION COST
0
%
INCREASE IN CSAT SCORE
How It works?
Define Stimulus
Create a campaign, setup suitable tests for your stimulus: be it website, mobile, chatbot or social media interface
Target Audience
Select a suitable target group from our native panel of 50Mil + respondents spanning across 110 countries
Capture Emotion
Measure emotions, attention, engagement and noticeability using Facial Coding and Eye Tracking
Insights & Actions
Quantify the measures of emotions, attention and engagement as insights; optimize digital touchpoints
Experience Affect Lab
Leverage emotion AI to deliver superlative digital experiences to your online customers. Optimize key touchpoints to increase online conversions.
