By Industry – Digital-First Brands
Uplift Digital Engagement with Emotion-driven Consumer Insights
Measure user behavior across digital touchpoints including website, app and chatbots
Trusted by Industry Leaders




Emotion Insights for Digital-First Brands
Website | App | Chatbots | Social Channels
Digital Experience Insights
Metrics and analytics to measure the digital experience, efficacy of digital elements and customer satisfaction
-
Measure engagement metrics
like emotion, attention and
noticeability

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Map customer behavior
throughout path to purchase
journeys

-
Compare customer experiences
between various digital
channels

-
Measure customer interactions
with product display and
ad elements

-
Map eye gaze patterns and
measure emotions to quantify
user experience

-
Measure noticeability of UI
elements and A/B test
prototypes & mockups

-
Screen record user sessions
for complete visibility on
user journeys

-
Test UI/UX to optimize user
engagement and increase
retention time

User Experience Insights
Metrics and analytics to measure user experience, efficacy of UI/UX and user satisfaction
User Experience Insights
For frictionless UX and increased goal completions
-
Map eye gaze patterns and
measure emotions to quantify
user experience

-
Measure noticeability of UI
elements and A/B test
prototypes & mockups

-
Screen record user sessions
for complete visibility on
user journeys

-
Test UI/UX to optimize user
engagement and increase
retention time

Online Buyer Experience Insights
Metrics and analytics to measure the effectiveness of online shopper experience and buyer satisfaction
- A/B testing of product placement, description and ad placement to pick the most effective ones

-
Measurement of attention and noticeability metrics to identify
the key UI and product elements

-
Mapping of eye gaze trails on brand
elements like brand name, price, discount, description, CTA etc.

- Optimization of path-to-purchase journeys to ease navigation, product discovery and sales

0
%
Increase in online conversions
0
%
Increase in CSAT scores
0
%
Decrease in drop-off rate
0
%
Saving in development time
How It works?

Define Stimulus
Create a campaign, setup suitable tests for your stimulus: be it multimedia content, UI prototypes or digital touchpoints

Target Audience
Select a suitable target group from our native panel of 50Mil + respondents spanning across 110 countries

Capture Emotion
Measure human responses such as emotion, attention and engagement using Facial Coding and Eye Tracking

Insights & Actions
Quantify the measures of emotions and attention as actionable insights; use them to optimize CX and UX
Experience Affect Lab
Leverage emotion AI to measure and optimize user experiences across digital touchpoints for increased conversions