Stop Guessing Creativity
and measure
Emotional Resonance

Create multimedia content that helps you emotionally connect with your audience

Trusted by Industry Leaders

Emotion Insights for Media & Entertainment

Ads | TV | OTT | Print | Online Publications

Content Performance Insights

Metrics and analytics to measure the creative efficacy of produced content

Promo Performance Insights

Metrics and analytics to measure the creative efficacy of promos and trailers

Concept Performance Insights

Metrics and analytics to measure the creative efficacy of concepts and storyboards
0 %
Increase in Marketing Spend ROI
0 %
Increase in Creative Efficacy
0 x
Increase in Organic Virality
0 %
Increase in Brand Equity

How It works?

Define Stimulus

Create a campaign, setup suitable tests for your stimulus: ads, promos, trailers or any other form of multimedia content

Target Audience

Select a suitable target group from our native panel of 50Mil + respondents spanning across 110 countries

Capture Emotion

Measure human responses such as emotion, attention and engagement using Facial Coding and Eye Tracking

Insights & Actions

Quantify the measures of emotions and attention as actionable insights; use them to optimize multimedia content

Experience Affect Lab

Leverage emotion AI to optimize and create content that emotionally resonates with your audience