consumer insights

Technology: Global Tester Panel

Global Tester Panel Access Affect Lab’s Native Panel of 50 Mn+ Respondents Affect Lab Panel How can you use it? Affect Insights Multimedia Content Testing Creative Performance Insights Digital Experience Insights Shopper Experience Insights Learn More Affect UX Usability & … Read More

Technology: Brainwave Mapping

Brainwave Mapping Affect Lab’s Proprietary EEG Brain Mapping Technology Request a Demo Brainwave Mapping Metrics Attention A cognitive variable that measures the user’s focus while watching a video or listening to audio. It’s a key measure of the stimuli’s appeal. … Read More

Technology: EYe Tracking

Eye Tracking Affect Lab’s Proprietary Eye Gaze Tracking Technology Experience It Measure your eye gaze movements and find out the elements you noticed the most Try it Yourself! Eye Tracking Visualization Heat Map Eye Tracking Heatmaps offer a visualization of … Read More

Technology: Facial Coding

Facial Coding Affect Lab’s Proprietary Facial Emotion Recognition Technology Experience It Watch a video and measure the emotions hiding under your facial expressions in real-time Try it Yourself! Facial Coding Metrics Attention Attention Scores are a measure of attention levels … Read More

By Need – Digital EQ

Test Digital Touchpoints for Deeper Consumer Insights Drive Online Conversions by leveraging Emotion Insights Request A Demo Emotion Insights for Digital Touchpoints Website | Mobile | Chatbot | Social Channels Digital Experience Insights Measure Customers’ Subconscious Experience on various Digital … Read More

By Need – Shopper EQ

Test In-store Experiences for Emotion-driven Consumer Insights Drive In-Store Sales by leveraging Emotion Insights Request A Demo Emotion Insights for In-Store Experiences Packaging | Product Placement | Planogram | PoSM Package Design Testing Compare packaging efficacy upon standalone exposure Measure … Read More

By Need – Media EQ

Test Multimedia Content for Emotional Resonance Drive Media Engagement by leveraging Emotion Insights Request A Demo Emotion Insights for Multimedia Video | Print Ads | Digital Ads | TVC | Promos | Trailers | Episodes | Movies Creative Optimization Create … Read More

By Industry – Market Research Firms

Augment Qualitative and Quantitative Insights with Emotion AI Measure consumer behavior and scale-up consumer research like never before Request A Demo Trusted by Industry Leaders Emotion Insights for Market Research Firms Surveys | Interviews | Focus Group Discussions | Participant … Read More

By Industry – Digital-First Brands

Uplift Digital Engagement with Emotion-driven Consumer Insights Measure user behavior across digital touchpoints including website, app and chatbots Request A Demo Trusted by Industry Leaders Emotion Insights for Digital-First Brands Website | App | Chatbots | Social Channels Digital Experience … Read More

By Industry – Consumer Brands

Tap into Emotions to Understand Consumer Behavior in Depth Measure consumer behavior across marketing, in-store and digital customer touchpoints Request A Demo Trusted by Industry Leaders Emotion Insights for Consumer Brands Packaging | Marketing | In-store Experience | Online Buyer … Read More