consumer research

Technology: Global Tester Panel

Global Tester Panel Access Affect Lab’s Native Panel of 50 Mn+ Respondents Affect Lab Panel How can you use it? Affect Insights Multimedia Content Testing Creative Performance Insights Digital Experience Insights Shopper Experience Insights Learn More Affect UX Usability & … Read More

Technology: Brainwave Mapping

Brainwave Mapping Affect Lab’s Proprietary EEG Brain Mapping Technology Request a Demo Brainwave Mapping Metrics Attention A cognitive variable that measures the user’s focus while watching a video or listening to audio. It’s a key measure of the stimuli’s appeal. … Read More

Technology: EYe Tracking

Eye Tracking Affect Lab’s Proprietary Eye Gaze Tracking Technology Experience It Measure your eye gaze movements and find out the elements you noticed the most Try it Yourself! Eye Tracking Visualization Heat Map Eye Tracking Heatmaps offer a visualization of … Read More

Technology: Facial Coding

Facial Coding Affect Lab’s Proprietary Facial Emotion Recognition Technology Experience It Watch a video and measure the emotions hiding under your facial expressions in real-time Try it Yourself! Facial Coding Metrics Attention Attention Scores are a measure of attention levels … Read More

By Need – Shopper EQ

Test In-store Experiences for Emotion-driven Consumer Insights Drive In-Store Sales by leveraging Emotion Insights Request A Demo Emotion Insights for In-Store Experiences Packaging | Product Placement | Planogram | PoSM Package Design Testing Compare packaging efficacy upon standalone exposure Measure … Read More

By Need – Media EQ

Test Multimedia Content for Emotional Resonance Drive Media Engagement by leveraging Emotion Insights Request A Demo Emotion Insights for Multimedia Video | Print Ads | Digital Ads | TVC | Promos | Trailers | Episodes | Movies Creative Optimization Create … Read More

By Industry – Market Research Firms

Augment Qualitative and Quantitative Insights with Emotion AI Measure consumer behavior and scale-up consumer research like never before Request A Demo Trusted by Industry Leaders Emotion Insights for Market Research Firms Surveys | Interviews | Focus Group Discussions | Participant … Read More

Product – Affect API

Measure Emotional Responses by Mapping Facial Expressions Facial Coding API for Product Development Teams Request A Demo Facial Coding API Identify a range of emotions by mapping facial expressions. Use webcam/mobile cameras to capture facial expressions in real-time. Also map … Read More

Product – Affect UX

Humanize User Experience with Emotion Insights Usability Testing and Analytics Platform for UX Teams Request A Demo Usability Testing for Deeper User Insights Usability Testing of UI/UX Testing of the overall UI/UX to improve user experience, goal completions and user … Read More

Product – Affect Insights

Unlock Business Growth with Tech-driven Consumer Insights Emotion Insights Platform for Consumer Insights Teams Request A Demo Tech-driven Consumer Insights Platform Media EQ Measure real-time emotions, attention and engagement during ad pre-testing and post-testing. Reduce bias and TAT while you … Read More